Trusted By Media Leaders To Build Systems That Actually Ship
Executive Leadership Roles
Pluto TV: Director, Content Operations
Scaled Pluto from Series A startup to $340M Viacom acquisition. Built and ran global content operations supporting 300+ channels in 26 countries. Reduced vendor costs by 50%.
TelevisaUnivision: SVP, Head of Global Digital Content Operations
Led 40-person team to unify ViX/ViX+ operations. Delivered $4M in immediate savings in the first 60 days.
Allen Media Group: VP, Head of Content Operations
Unified broadcast + digital operations. Cut monetization errors from 40% to under 5% in 60 days. Reduced launch time for new channels from 4 weeks to 10 days.
TV4 Entertainment: Head of Operations & Media Services
Built operations from scratch, created revenue-positive media services generating $1.8M in revenue in year one. Launched 5 of Amazon's first US-based channels in 2015.
Iliyoangaziwa
Kama mfanyakazi #42, niliongeza shughuli za maudhui ya uanzishaji kutoka kwa Mfululizo wa awali A hadi upataji wa Viacom wa $340M. Kama Mkurugenzi wa Uendeshaji wa Maudhui, aliunda mifumo inayoweza kupanuka, utendakazi wa maudhui yaliyounganishwa, na akaongoza uzinduzi wa maeneo 20+ ya kimataifa, na kubadilisha kampuni hiyo kuwa huduma inayoongoza bila malipo ya OTT.
Kama mshauri wa mikakati ya uendeshaji, nilitoa uundaji wa ramani ya barabara, usimamizi wa mabadiliko, na mafunzo ya tija ya timu. Miradi muhimu ilihusisha kuchapisha mfumo wa uendeshaji wa upakiaji wao wa maudhui na QC, kuunganisha kati ya 2G na makampuni ya uhandisi, kubuni mtiririko wa kazi na mikakati ya bidhaa, na kuendeleza mifumo bora ya usimamizi wa mali.
Kama SVP na Mkuu wa Uendeshaji wa Maudhui ya Dijiti Ulimwenguni, niliongoza timu ya zaidi ya 40 kote Amerika ya Kusini na Marekani ili kuboresha uchapishaji na utoaji wa maudhui, nikiratibu kwa karibu na timu za utangazaji ili kupunguza teknolojia na utiririshaji wa kazi huku nikiongeza uwezo na ubora.
Niliajiriwa na Byron Allen kwa utaalam wangu wa data ya maudhui na uwezo wa kuongeza utendakazi konda huku nikilinganisha timu zisizo na habari, nilihudumu kama Makamu Mkuu wa Rais, Operesheni za Maudhui ya Dijitali ya Ulimwenguni, kuunganisha utangazaji na mkakati wa kidijitali kukuza njia kuu kuu ya maudhui ya kidijitali. Mpango huu ulisaidia kurahisisha shughuli, kupunguza gharama na kusaidia usanidi wa haraka wa programu.
Clients and Collaborations
Consulting, contracting, and advisory engagements.
In Their Own Words
Chris Kimbell
Co-Founder, Kin Community
"Rebecca is truly passionate about digital media and production. She is enthusiastic about the work she engages in and always goes the extra mile to be helpful and produce quality work, sometimes on very tight deadlines. Throughout my time working with Rebecca, I was impressed by her ability to handle many tasks at once, from casting to writing to curating to directing. I highly recommend her as a producer and a general manager."
Dennis Czajkowski
Director of Content Operations, TelevisaUnivision
"Rebecca was a phenomenal boss to work with!! She let me do my job the way I knew how to do it and she always had a great way to put things into perspective for me. I really appreciated that on my first day she sat me down and told me what I needed to do to be successful at my job and within the company. If an opportunity came up again to work for/with her, I would do it in a heartbeat."
Tom Ryan
Co-Founder, CEO, Pluto TV
"Rebecca is dedicated to her craft like few executives I know. I had the pleasure to work with Rebecca for four years at Pluto TV, through the awkward stage of searching for product-market fit all the way through our hypergrowth phase and acquisition by Viacom. Her expertise in content operations, ability to move from strategic to tactical thinking in an ever-evolving organization and sheer tenacity contributed to our growth and success. Rebecca cares deeply about her work and the people she works with and I recommend her highly."
Raymond Hussain
Co-Founder and COO, Heartbeat Media Solutions
"Integration Therapy brought clarity and unification to our team. Rebecca demonstrated her exceptional work experience by enabling us to identify and address the underlying issues affecting our operations. Highly recommend."
Hiron Menon
COO, A Hundred Years
"Rebecca performed quality work in a very stressful and deadline-driven environment. She was an excellent team player and interacted very well with all the team members. Rebecca had excellent knowledge of the technology and was willing to share her expertise with other members of the team. Rebecca was very receptive and prompt in dealing with us to resolve all issues during the development and test cycles. She is a super fast learner, a hard worker and gets things done - no matter what. I would definitely love to work with her again."
(Confidential Engagement)
COO
“We asked Rebecca to help us strengthen our operations during a period of fast growth. She quickly understood where our systems and workflows needed support and gave us a clear path forward. She built trust across teams, helped us move faster, and created alignment without adding unnecessary complexity. Within a few weeks, we were already seeing better delivery timelines and more consistent execution.”
Case Studies
Pluto TV: Director, Content Operations
As early hire #42, I built and scaled Pluto’s content operations from “scrappy” to $340M acquisition readiness.
Architecture: Centralized CMS + MAM/DAM with a functional metadata model unifying ingest → packaging → delivery.
Scale: Supported 300+ channels in 26 countries; enabled 20+ global launches without breaking SLAs.
Throughput: ~350 → 1,000+ assets/day (3×) within a quarter via automation at manual choke points.
Cost: External processing spend down ~50% in 90 days (double the 25% target).
Governance: Authored partner specs (metadata, captions, video, artwork) and brought the service into FCC caption compliance.
Exit: Led diligence and integration post-acquisition.
Results recap: 3× throughput • 50% vendor savings • 300+ channels • 26 countries • 20+ launches • $340M exit.
TelevisaUnivision: SVP, Head of Global Digital Content Operations
Recruited as SVP to unify ViX/ViX+ digital operations; led a 40-person org across U.S. & LATAM.
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Financial impact (60 days): $4M savings; $3.2M vendor fee avoided via in-house fixes; $844K in contracts canceled.
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Operating model: Centralized streaming metadata for monetization windows, ad breaks, CC compliance, cost tracking, and partner specs.
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Supply chain: Consolidated 4 departmental pipelines → 1 integrated flow; instituted automated QC/validation and clear escalations (legal/finance/data/strategy).
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Executive alignment: Worked directly with CTO/COO/EVP Tech on a 12–18-month roadmap.
Results recap: $4M saved • $3.2M avoided • $844K cut • 4→1 supply chains • 40-person org unified.
Allen Media Group: VP, Head of Content Operations
Mandate: unify broadcast + digital across ~500 streaming channels and a ~30K video library.
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Monetization quality: Errors 40% → <5% in 60 days by redesigning ops (not just tooling) and standardizing ad-break/format acceptance rules.
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Speed: Launch SLA 4 weeks → 10 days; capacity 10 → 40+ per week (4×) via staffing model changes and a central content repository.
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Compliance: 48-hour onboarding monitoring to catch mis-muxing and CC issues pre-publish.
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Cost: Reduced duplicate effort across the portfolio; lower spin-up/wind-down costs.
Results recap: 40%→<5% errors • 4w→10d launches • 10→40+ per week • 500 channels • 30K assets.
2G Digital: Operations Consultant
Objective: make 2G Pluto TV’s #1 processing vendor while improving speed + quality.
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Workflow redesign: Consolidated duplicate steps; added schema/filename auto-checks; moved to “single-pass” packaging for localization/distribution.
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Measured lift: Delivery time –35%; throughput +25% with the same headcount.
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Fit to purpose: Kept SLA while absorbing high-volume, fast-turn AVOD work.
Results recap: –35% delivery time • +25% throughput • Preferred vendor status.
