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Systems in Practice
A Blog for Thinking Modern Media Operators
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Automation Doesn’t Equal Efficiency
(Originally written for thestreamingwars.tv ) Automation has become this industry’s comfort word. Leaders say it and imagine cost savings, cleaner workflows, maybe even smaller teams. But automation applied to a broken process only accelerates disorder. If you haven’t stabilized the foundation, you’ve simply built a faster way to make mistakes. Efficiency depends on structure, not software. Real progress comes from clear ownership, governed metadata, and shared understanding

Rebecca Avery
Feb 253 min read
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